Positioning
yourself and your career
If positioning strategies can be used to promote a product,
why can’t they be used to promote yourself? No reason
at all. So let’s review positioning theory as it might
apply to your own personal career.
A
matter of values
MindTree Consulting believes it has extraordinary employees,
and are on a mission to prove to the world that ordinary companies
with extraordinary people can do extraordinary work.
Issue
dated
19th July. 2004
Gunning
for the edge of the enterprise
IT·S the proverbial case of puny David taking on mighty Goliath. The market
for low-end routers, worth nearly $2.5 billion worldwide and currently
dominated by Cisco, could soon be a battlefield.
